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Established Fine Jewellery E-Commerce Brand with 26.4% Profit Margin

E-commerce · US · 3 years trading

Asking Price
$849K
Annual Profit (SDE)
$3.95M
Annual Revenue
$14.88M
Multiple
0.22x

Financials are reported by the seller and have not yet been independently verified.

Established Fine Jewellery E-Commerce Brand with 26.4% Profit Margin

Executive overview

This well-established online fine jewellery retailer specializes in a variety of bridal jewellery, including moissanite and lab-grown diamond engagement rings. With a robust trailing twelve-month revenue of $1.24 million and a remarkable 26.4% net profit margin, this business has demonstrated consistent financial performance since its inception in November 2020. Targeting a loyal customer base, the retailer benefits from a made-to-order model that reduces inventory risks and enhances cash flow management, customers pay before production starts. The extensive online product offering, featuring 767 SKUs including high-value bridal pieces with a midpoint price of $1,323.56, positions the business for future growth. The new owner will find rich opportunities to expand the lab-grown diamond collection and strengthen international sales, unlocking even more potential for profit and market share.

Operational highlights

  • 26.4% net profit margin, showcasing strong financial health
  • 56 consecutive months of profitability since launch
  • 767 SKUs with a high average selling price, providing solid revenue prospects
  • Established direct-to-consumer sales through Shopify with effective cash flow
  • Worldwide shipping capabilities, facilitating a global customer reach
Profit margin
26.5%
Monthly revenue
$1.24M
Monthly profit
$329K
Traffic sources
Meta Ads
Google Shopping
Sales channels
Shopify

Growth opportunities

  • Expand the lab-grown diamond product line to attract a broader customer base.
  • Develop complementary jewellery categories to increase average order value.
  • Enhance marketing strategies to drive repeat customer revenue via targeted campaigns.
  • Strengthen international sales presence to tap into new markets.

Risks to assess

  • Dependence on a single manufacturing partner could pose challenges if production disruptions occur.
  • Market fluctuations in consumer preferences for fine jewellery may affect sales.
  • The e-commerce landscape is competitive, requiring continuous marketing efforts to maintain visibility.