Established Hair Care E-Commerce and Wholesale Business
Beauty and Personal Care · USA · 27 years trading
- Asking Price
- $340K
- Annual Profit (SDE)
- $2.02M
- Annual Revenue
- $11.6M
- Multiple
- 0.17x
Financials are reported by the seller and have not yet been independently verified.
Executive overview
This 27-year-old hair care e-commerce and wholesale business boasts an impressive adjusted net profit of $167,976. Based in Los Angeles County, this business combines a robust online presence with direct wholesale relationships. Its strong catalog of proprietary private-label brands appeals to a growing customer base looking for quality hair care products. The seller, after years of single ownership, is ready to pass on an established business with a rich legacy and solid supplier relationships. This is not just a purchase but an opportunity to enhance and grow an already profitable venture. The incoming owner could unlock additional growth potential by expanding market reach, improving packaging, and boosting marketing efforts, setting the stage for significant future gains.
Operational highlights
- 2026 projected revenue of $903,132 based on January-September sales.
- Profitable business model with an SDE of $167,976.
- Includes $150,000 in inventoried stock.
- Profit margin
- 17.4%
- Monthly revenue
- $967K
- Monthly profit
- $168K
- Traffic sources
- Online AdvertisingSocial MediaSearch Engine Optimization
- Sales channels
- Direct to ConsumerOnline Marketplaces
Growth opportunities
- Expand wholesale accounts to increase market share.
- Promote private-label products for higher profit margins.
- Refresh product packaging to appeal to modern consumers.
- Strengthen direct-to-consumer marketing strategies.
Risks to assess
- Sales have seen a decline due to the seller's health, which may impact business performance.
- Lack of employees may limit operational scalability unless new staff are hired.
- Market competition in the hair care industry is intense, requiring constant innovation.